News
Packing for a holiday can be tricky business. Pack too much and you encumber yourself with unnecessary luggage. Pack too little and you can be caught out with nothing to wear in potentially prec...
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Cost Per Wear. The age-old argument
Put simply, Cost per Wear is the price you pay for an item of clothing, divided by the number of times you wear it, plus any costs of cleaning. In recent years, the notion of Cost Per Wear or CPW ...
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Not sure how to wash your silk shirt properly? Learn how to care for your silk shirt with these simple steps.
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Presenting our Fable Meets series. Our chance to introduce you to the Fable team and the women who inspire us.
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Desk to dinner. Beach to bar. You can take your Fable shirt wherever you go...
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In time for spring! Our guide to on how to build a capsule wardrobe
The Fable take a look at how to work a capsule wardrobe
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French Cool Girl: Jeanne Damas
At Fable HQ, we are enamoured with Paris it girl Jeanne Damas. Seriously, how can someone look so effortless and chic in a paisley dress? The French actress turned fashion designer of Rouje (YES yo...
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